Breeze
Year
Year
2021 — 2022
2021 — 2022
Industry
Industry
website, branding, print, digital
website, branding, print, digital
Breeze is the annual techno-cultural fest of Shiv Nadar University, drawing over 22,000 attendees. The design team, co-led by me, developed the fest's visual identity under the theme Magan Ghaat — a neon desi rave fusing Indian cultural textures with clubbing culture.
We collaborated with performers, sponsors, and societies to create a cohesive identity system designed to feel like stepping into the madness of the Ghaat.
Breeze is the annual techno-cultural fest of Shiv Nadar University, drawing over 22,000 attendees. The design team, co-led by me, developed the fest's visual identity under the theme Magan Ghaat — a neon desi rave fusing Indian cultural textures with clubbing culture.
We collaborated with performers, sponsors, and societies to create a cohesive identity system designed to feel like stepping into the madness of the Ghaat.
City lights, desi beats, and 3 nights.
City lights, desi beats, and 3 nights.
City lights, desi beats, and 3 nights.
The logo draws from Indian truck license plates, featuring regionally accurate motifs like the batua-style evil eye
It reflects the language of street protection and chaotic charm, setting the tone for an unforgettable 3 days.
The logo draws from Indian truck license plates, featuring regionally accurate motifs like the batua-style evil eye.
It reflects the language of street protection and chaotic charm, setting the tone for an unforgettable 3 days.
The logo draws from Indian truck license plates, featuring regionally accurate motifs like the batua-style evil eye
It reflects the language of street protection and chaotic charm, setting the tone for an unforgettable 3 days.
Typography and Colours
Typography and Colours
Typography and Colours
Brand design
Brand design
Brand design
Bright neon and psychedelic visuals laid the foundation for a striking brand experience.
Bright neon and psychedelic visuals laid the foundation for a striking brand experience.
Bright neon and psychedelic visuals laid the foundation for a striking brand experience.
Website Design
Website Design
Website Design
Balancing function with flair and built for seamless navigation across the key pages of registration, lineup, and contact.
The visual experience draws inspiration from Indian nightlife culture and motifs.
Balancing function with flair and built for seamless navigation across the key pages of registration, lineup, and contact.
The visual experience draws inspiration from Indian nightlife culture and motifs.
Balancing function with flair and built for seamless navigation across the key pages of registration, lineup, and contact.
The visual experience draws inspiration from Indian nightlife culture and motifs.
Sponsorship brochure that showcased Breeze's statistics, history and contact details, bringing in over ₹25L in funding.
Sponsorship brochure that showcased Breeze's statistics, history and contact details, bringing in over ₹25L in funding.
Sponsorship brochure that showcased Breeze's statistics, history and contact details, bringing in over ₹25L in funding.
Like what you see? Reach out ──
What you're not changing is what you're choosing.
© Agrima Sharma 2025 - All rights reserved.
Like what you see? Reach out ──
What you're not changing is what you're choosing.
© Agrima Sharma 2025 - All rights reserved.
Like what you see? Reach out ──
What you're not changing is what you're choosing.
© Agrima Sharma 2025 - All rights reserved.
Breeze
Year
2021 — 2022
Industry
website, branding, print, digital
Breeze is the annual techno-cultural fest of Shiv Nadar University, drawing over 22,000 attendees. The design team, co-led by me, developed the fest's visual identity under the theme Magan Ghaat — a neon desi rave fusing Indian cultural textures with clubbing culture.
We collaborated with performers, sponsors, and societies to create a cohesive identity system designed to feel like stepping into the madness of the Ghaat.